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So, now I know I can be a producer :)

I really enjoyed the producing this short video for my client. We came up with idea together, I found a good, but still not too famous actor, a talented make-up artist and invited the video artist whos is already a good friend of mine. I learned from this small project that  the most important role that producer has is creating positive and relaxed atmosphere when the camera is on. It is even more important than organizational skills. I really like the result and am glad that the client liked it too. Big thanks to everyone who contributed: ZOOMBOOK team, Tautvydas, Tauras and Anna!

Magazines are migrating to smart devices

Another very interesting client of mine – digital magazine publishing system Optimalmag. It is very simple and efficient. All you have to do is upload your pdf, it will be optimized and published on iOS and Android platforms. Publishers don’t need to create their own apps and  they can use their own branding too. Everything that is written on this site was written by me :)

Social media is ruled by images

My clients are often asking me – what should we post to Facebook? I found this short and informative article and decided to share. The answer is images, images again and video. Users are most responsive to images and videos and the thing they are least interested are the links to text. So share what you usually share with your friends – capture interesting moments from your office life, show them new products and maybe even what you and your colleagues enjoy doing together after work. You don’t have to be a professional photographer in order to generate quality content everyday. All you need is a smartphone and Instagram. Read more in article on Inc.